Google PageRank Update May 2009

Files under Internet Marketing | Posted by Brian

Yup. Google just updated their published PageRank this week on May 27th, 2009. You may have noticed your site just go up or down in PageRank. It’s like report card day for webmasters, except that you don’t know when it’s coming. Webmasters all over the globe giggle with glee that their PageRank just went up or sob like a baby if it went down.

For those not familiar with Google PageRank, it is a metric Google uses to determine how “interesting” a site is. It was invented by Larry Page and hence the “PageRank”. The odd thing about PageRank is that it doesn’t directly influence search engine listings, but its indirect effects are important.

PageRank is similar to the way we determine who we trust. For example, my best friends are all essentially PageRank 10 (Google’s highest PageRank). If one of them says that Joe is a cool guy, then I trust Joe with a PageRank of about 7. Even though I don’t know Joe personally, someone I trust said he was trustworthy, so I’ll give him some amount of my own trust. If one of my PR (PageRank) 10 friends says that Joe is a good plumber, and I know someone looking for a plumber, I may recommend Joe.

Google does the same thing with webpages. When another site links to you, the “Google love” you will receive is based partly on the PageRank of that other site. Now you can see why getting a PR8 site to link to your site is a very good thing when it comes to SEO. Obviously it’s just part of the picture, but it’s important to understand how PageRank works.

Here are a few other things to remember when it comes to Google PageRank:

  • The PageRank scale is logrithmic, meaning PR4 is not just “one better” than PR3.
  • Google doesn’t use integer PageRank.  That means a PageRank of 1.3 will only show up as PR1 so sites of equal reported PageRank are not necessarily equivalent to Google.
  • Reported PageRank is delayed.  It’s hard to know by how much, but suffice it to say that it’s not real-time.

In any case, if you’ve been wondering what your PageRank is, time to go check it.  As of May 2009 the PageRank data is fresh!  We’ll try to keep you posted in the future when we hear of additional updates (Google doesn’t announce them).

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2 Responses to “Google PageRank Update May 2009”

  1. Daily News About Internet : A few links about Internet - Friday, 29 May 2009 13:27 on May 29th, 2009 4:41 pm

    [...] Google PageRank Update May 2009 [...]

  2. Google PageRank Update 2010 | Starting an Online Business on January 3rd, 2010 1:34 am

    [...] What does Google PageRank Mean? [...]

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